1) WHY DO WE NEED A BOOK ON PRACTICAL THINKING?
The human brain is the most important tool we have. It’s more important than any technology, device, or instrument. Robert Greene, the author of Mastery, put it best: “If there is any instrument you must fall in love with and fetishize, it is the human brain—the most miraculous, awe-inspiring, informationprocessing tool devised in the known universe, with a complexity we can’t even begin to fathom, and with dimensional powers that far outstrip any piece of technology in sophistication and usefulness.” However, there’s one problem. We’re born with this great tool, but we don’t know how to use it properly. We’re highly impractical beings. We think that we’re good thinkers, but research paints a different picture. We think we make practical decisions that we base on logic. But that’s not the case, as Dan Ariely, author of Predictable Irrationality, writes: “We usually think of ourselves as sitting in the driver's seat, with ultimate control over the decisions we made and the d...